Helpful Links for Small Businesses


Helpful links. If you are not very old you will not understand this photo reference.

Free and low-cost tools to help with marketing, design, analytics, PR, and customer relationship management (CRM)


Content strategy: How to do it right

Contently’s The Content Strategist

BBVA Compass’ Bright Ideas for Small Business

Inc’s 20 Startups Nailing Instagram Marketing (And What You Can Learn From Them)

CoSchedule Blog & Headline Analyzer

Hootsuite Academy


Websites, emails and design

Weebly and Squarespace for building user-friendly websites

MadMimi, MailChimp, Constant Contact, TinyLetter for email marketing

Canva to create graphic design elements

Fiverr to hire freelance creative people such as designers or web developers


Customer experience and relationship management

Shopify for ecommerce.

This Twitter primer for small businesses

Hubspot for customer relationship management


Social media planning & analytics

Google Analytics for tracking website visitors. One of the newest tools there is “benchmarking.” It shows how you rank against businesses in your industry.

Google Alerts, which can show you immediately what people are saying about you, your business or products—and your competition

Hootsuite or MeetEdgar for social media planning

BuzzSumo for analytics on SEO efforts and your (and your competitors’) campaigns

Iconosquare for metrics about your Instagram account


SEO & paid search

Acxiom’s business listing manager for making sure your listing is visible

Moz tools for online marketing and SEO

Google’s Guide to Building Successful Adwords Campaigns

SEO Book’s Rank Checker plug-in

WordPress SEO by Yoast for meta description tags on your website

W3 Cache for WordPress web performance optimization

SEM Rush to research competitors

SERP Fox tracks your search engine position

Majestic SEO tools to help you find links to your site and potential for new



Got a great link to add to this page? Let me know

Vanessa McGradyHelpful Links for Small Businesses